‘The Profit’ Episode Guide (June 6): Swim by Chuck Handy in Miami, FL

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‘The Profit’ Episode Guide (June 6): Swim by Chuck Handy in Miami, FL

“Swim by Chuck Handy” Season 4 Summer Premiere (06/06/17) – A family-run swimwear company struggles to connect with the consumer. The business has been pulled underwater by poor leadership, outdated designs, and misguided processes. If Marcus can’t get them to swim with style, this retailer will evaporate.

CNBC’s hit reality series, “The Profit,” featuring self-made millionaire and serial entrepreneur Marcus Lemonis, returns with eight all-new episodes beginning Tuesday, June 6 at 10pm ET/PT. Known for his famous “three Ps” ─ People, Process and Product ─ Lemonis is back to help save and grow struggling small businesses across the country, putting his own money on the line in the process. With Lemonis’ help, these owners have a unique opportunity to get back on the path to success – but only if they hand over the reins and recognize that he’s 100% in charge.

Fans of “The Profit” can also look forward to a special one-hour update episode on one of the businesses previously featured on the series: Farrell’s Ice Cream Parlour Restaurants, based in Orange County, CA.

The new businesses featured this season include (*alphabetical order; air dates to be announced):

– Ashtae Products, Inc. – Greensboro, NC
– Bodhi Leaf Coffee Traders – Orange, CA
– HipPops Handcrafted Gelato Bars – Miami, FL
– Overtone Acoustics – Orlando, FL
– Swim by Chuck Handy – Miami, FL
– Windward Boardshop – Chicago, IL
– Zoe’s Chocolate Co. – Waynesboro, PA

In each one-hour episode of “The Profit,” Lemonis makes an offer that’s impossible to refuse: his cash for a piece of the business and a percentage of the profits. And once inside these companies, he’ll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary, or doing the work himself.

Since “The Profit” first premiered, Marcus Lemonis, Chairman and CEO of Camping World and Good Sam Enterprises, has invested more than $50 million of his own money in the companies featured on the series.

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