‘Hannibal’ Ratings Surge 22%, Gets Boost Out Of Strong Lead-In ‘Dateline NBC’

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‘Hannibal’ Ratings Surge 22%, Gets Boost Out Of Strong Lead-In ‘Dateline NBC’

The following are primetime ratings notes from NBC’s Friday line-up of “Dateline NBC” from 8:00-10PM EST and “Hannibal” from 10:01-11:00PM:

At 10:01, “Hannibal” (1.1/3 in 18-49, 3.6 million viewers overall) jumped 22% week to week in 18-49 to match its season high (its best rating since the Feb. 28 season premiere also did a 1.1). The 1.1 equals “Hannibal’s” best rating since April 18, 2013, when the show’s third episode ever earned a 1.4.

In total viewers, the 3.6 million is a season high and best “Hannibal” since the show’s second episode ever, on April 11, 2013, averaged 4.376 million. In the time period, “Hannibal” tied for #2 among ABC, CBS and NBC in adults 18-34 (with a 0.8 rating) and was #2 outright among those nets in men 18-34 (0.7). “Hannibal” has now held steady or grown week to week in adults 18-49 for three weeks in a row.

“Dateline NBC” (1.4/5 in 18-49, 8.0 million viewers overall from 8-10:01 p.m. ET) generated its biggest total-viewer result for a Friday edition in three years (since averaging 8.150 million on March 25, 2011).

In 18-49, “Dateline” matched last week’s rating and equaled its high since March 7. “Dateline” is the #1 non-sports choice in the slot among ABC, NBC and Fox in adults 18-49, adults 25-54 and total viewers. “Dateline” grew steadily throughout its two hours, with this half-hour track in 18-49: 1.2, 1.4, 1.5, 1.7. From its first half-hour to its fourth, “Dateline” grew by 42%.

LAST WEEK’S TOP 10 BROADCAST SERIES

SeriesNet.A18-49Viewers
Source: Nielsen Media Research // 08/28/17 - 09/03/17
Florida St./AlabamaABC3.9012.34 million
A. Got Talent (Tue.)NBC2.6013.13 million
A. Got Talent (Wed.)NBC1.9011.09 million
Big Brother (Wed.)CBS1.806.13 million
Big Brother (Sun.)CBS1.705.65 million
Bachelor in Para. (Mon.)ABC1.505.05 million
Big Brother (Thur.)CBS1.504.89 million
American Ninja WarriorNBC1.406.11 million
W. Virginia/VA. TechABC1.304.65 million
Bachelor in Para. (Tue.)ABC1.304.36 million

TV WATCH TOP 10: 2016-17 SEASON AVERAGES

SeriesNet.A18-49Viewers
Sunday Night FootballNBC6.9620.21 million
Thursday Night FootballCBS4.9614.74 million
The Big Bang TheoryCBS3.0413.81 million
EmpireFOX2.727.62 million
This Is UsNBC2.689.82 million
America's Got TalentNBC2.6312.81 million
The BachelorABC2.357.36 million
The Voice (Mon.)NBC2.2210.35 million
Modern FamilyABC2.116.88 million
Grey's AnatomyABC2.067.85 million